It’s I Spy come to life. Join us for the official opening celebration of I Spy! Walter Wick’s Hidden Wonders—a playful, puzzle-filled afternoon designed for curious minds of all ages.

Food and Drink
Bring a blanket and settle in for a picnic-style meal prepared by beloved local chef Kate Baldwin—included with your ticket.
The Terrace will host a 21+ open bar featuring signature cocktails, creative mocktails, and local brews. (Valid photo ID required in accordance with Massachusetts state law.)
For dessert, enjoy bundtinis from Nothing Bundt Cakes, plus refreshing gelato from Common Meadows Creamery (the gelato is dairy-, gluten-, and nut-free!)
Listen to live music by Flophouse Follies

Games and Activities
We’re bringing the beach to the Berkshires—a 30-by-30-foot sandbox, perfect for digging, building, and playing classic I Spy games. (Weather permitting.)
Face painting hour adds a splash of color and fun for partygoers of all ages.
Throughout the grounds and inside the Museum, NRM educators will lead a variety of activities:
Sandtopia: Dig, Create, Imagine!
Step into our expansive outdoor sand area, where families can immerse themselves in creative play! Visitors of all ages are encouraged to enjoy this sensory experience. Design, build and shape sand using molds, shovels, and your bare hands. Dig to uncover hidden surprises. Whether you’re designing a castle or simply enjoying feeling the sand in your toes, this activity provides a relaxing and fun way to chill with your family.
I Spy a Treasure Hunt
Explore the beautiful grounds of the Norman Rockwell Museum with your whole family as you follow clues and solve riddles that lead to a hidden treasure. Participants will need to use their observational skills and pay close attention to detail to find the treasure! Select our easy or advanced route!
Family Brick Building Challenge
Inspired by the playful and imaginative scenes of Walter Wick, this hands-on activity invites builders of all ages to choose from a variety of fun building challenges—ranging from beginner to more challenging. Explore, create, and see where your imagination takes you—just like in Wick’s enchanting picture puzzles!

Exhibition and Extras
Be among the first to experience I Spy! Walter Wick’s Hidden Wonders.
This special exhibition showcases the miniature worlds, mind-bending illusions, and iconic photographic illustrations created by Walter Wick—acclaimed artist and creator of the beloved I Spy books.
Step into Wick’s world of visual storytelling, then bring the fun home with brand-new I Spy-themed merchandise available at the Museum Store.
Every guest receives a complimentary Blue Q Handy Tote, perfect for carrying your clues, crafts, and keepsakes.

With free admission for kids under 10 and discounted tickets for ages 11–20, I Spy a Party is the perfect way to kick off summer—filled with food, fun, and a little mystery around every corner.